The Importance of Testimonials and Case Studies for Accountants
18 May 2026
For many accountancy firms, a website is often one of the first places a potential client will visit before making contact. But while many firms focus on listing services...
Why Consistency Matters More Than Perfect Marketing
11 May 2026
Why consistent marketing activity helps accountancy firms build visibility and trust over time One of the biggest challenges many accountancy firms face with marketing is consistency. Firms often know...
What Content Should Accountants Post?
08 May 2026
Many accountancy firms know they should be posting content regularly, but struggle with what to share. But in reality, good content marketing for accountants is simpler than what you...
Why People-Led Marketing Works for Accountancy Firms
16 Mar 2026
Recently, I’ve been working with Harling & Kirk Accountants on some updates to their website. One of the key projects involved refreshing their staff profiles and careers section. As...
Accountancy firm marketing mistakes that make your website and marketing look outdated
09 Dec 2025
As a Marketing Partner working with accountancy firms across Surrey, I review a lot of websites and marketing activity. If your website and marketing haven’t been reviewed in a...
How blogging helps your website get found on Google
03 Nov 2025
Your shiny new website is live, the design looks fantastic, the pages are filled with all the right information, and you’re ready for people to start finding you. But…...
CASE STUDIES
Real Results for Surrey Accounting Firms
See how firms like yours increased visibility, improved fees, and attracted better clients.
- Ad HocMarketing Strategy, Content Marketing, Email Marketing
Email Marketing for Accountants: A Budget Communication Success Story
- Ad HocDigital Marketing, Local SEO, Website Design/Development
Helping a Local Accountancy Firm Get Found Online
- Ad HocLocal SEO, Website Design/Development
Transforming an Outdated Website into a Lead-Generating Asset
- "We’ve worked with Sarena for years. She understands the challenges of accounting firms and delivers consistent solutions you can rely on."
- "Highly recommend Sarena, who has been invaluable for our business. She has helped us device a marketing strategy and overseen our whole marketing plan and output. We have seen the results of this with more engaged clients and new business enquires. Thanks Sarena for all that you do for us!"
- "We have been working with Sarena for a while and have really noticed the difference this had made to our business. Sarena really likes to get into the detail - she wants to know the business, know the clients that we are targeting and why/how we are doing this. She has then put her considerable knowledge into building a really effective marketing strategy for us. This has really helped us to grow, and it is great to see the hard work that Sarena has put in pay off. Thanks for all of your help Sarena and here's to many more years of hard work paying off."
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